CREATIVE DIRECTOR &
Superforest is a multiplayer nature-world-building mobile platform that powerfully uses game mechanics to incentivize climate action. Through a series of global Reforestation partners, each tree planted virtually gets planted in real life. A synthesis of converting virtual world actions to real world impact.
We are driven to accelerate the mitigation of climate change and biodiversity loss. With Superforest, we merge environmental campaigns with the connection and accountability of social networks and the engagement and outreach of gaming, in an emotionally engaging experience to inspire an authentic human reconnection to nature.