Technology
STING
DIRECTOR, DESIGN & PRODUCTION
COLLABORATION
ROCKWELL GROUP
Seminole Hard Rock, Casino & Hotel Florida
The Oculus is the main entrance to the new Seminole Hard Rock Casino & Hotel; a rotunda that seamlessly combines curved teak wood, travertine and marble floors, glass cladding and green walls, with a sequence of water fountains and rain curtains. As the nucleus to this new development, it serves as both a gathering and circulation point for millions of yearly visitors by connecting the Guitar Hotel, Hard Rock Live Theater, retail, and casino.
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Yet unlike traditional lobbies, the Oculus’ design transforms a purely functional space into a theatrical journey, leveraging the rich musical legacy of the Hard Rock brand to create a series of performance pieces that immerse the audience with projection mapping, water choreography and lighting - A reinvented approach to experiencing music.
